Mune era pane zvinhu zvekunyepedzera zvinotyisidzira kupokana kwepasirese Mitambo yemazuva ano anti-yekunyepedzera haisisiri zvekuchengetedza - iwo mazwi ekuzvipira kweBrand kune ruzivo, hutano, uye hutano hwepasi.
Iyi gwara rinoongorora kuti rinotevera sei-renzou *
Kuzvimanikidza kunoshanda-tsika-madhora emadhora-madhora, kudzikisira kuvimba, kuisa njodzi hupenyu, uye kupokana kukura kwehupfumi. Kubva pamishonga yekunyepedzera yekunyepedzera kutevedzera zvinhu zvekushandisa, mhedzisiro yacho yakaoma:
- $ 2.3 Trillion: Pagore Global Economic kurasikirwa nekuda kwekunyepedzera kutengeserana (OECD).
- 1 muzvigadzirwa gumi zvekurapa mune nyika dzichiri kusimukira ndedzekuti subandandardard kana kuwanda (ndiani).
- 64% yevatengi vanorasikirwa kuvimba nemabhadharo mushure mekusangana nezvigadzirwa zvekunyepedzera (Edilman Trust Barometer).
Zvekare anti-yekunyepedzera matanho, zvisinei, kazhinji anovimba nepurasitiki, zvisingagadziriswe zvinhu, kana makemikari ane chepfu. Ramangwana riri mumhinduro dzinokoshesa kuchengetedzwa pasina kubayira kusimba.
Mazuva ano eco-anoziva labels inobatanidza yepamusoro kuchengetedza zvinhu nekugadzira zvakatipoteredza dhizaini. Heano maitiro avanoita:
1. Zvinosimbisa zvinhu
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- Chidhakwa-chakavakirwa madekisheni **: mvura-soluble glues inotorwa kubva kuCorranstarch kana mbatatisi starch ita kuti vatambi vanogona kubviswa panguva yekudzokororwa.
2. Kwete-ine chepfu chengetedzo inks
- Soy- uye Algae-based inks: Aya maInternives kune petroleum-based inks inopa mavara eVibrant uye UV-inoshanda zvinhu zvekuvhara, nepo zvichikwanisika.
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3. Dzokorora holograms uye gakava
- Holographic mhedzisiro yakagadzirwa ne cellulose acetate (panzvimbo yePVC) Bvumira mavara kuti agadziriswe neRour Standard Pepa Hope.
- Metal-yemahara simbi inopedzwa inopedzwa kubva kuMineral Coatings inopa shimmer isina simbi inorema.
4. Carbon-kusarerekera kugadzirwa
- Mafekitari anoumbwa neyekuvandudza simba uye kabhoni yekubvisa mapurogiramu anochengetedza mukana wezvemamiriro ekunze.
- Supply Chains akatangira kuongorora kwenzvimbo kuderedza kutakura misoro.
Anti Anti Anti-Converfeit Labels anoregedza dhijitari yekuvandudza kuwedzeredza transpency uye yevatengi kuunganidzwa:
Blockchain yekubatanidza
- Chinyorwa chimwe nechimwe chakabatanidzwa neaneta-chiratidzo blockchain rekodhi, kupa yekupedzisira-kune-yekupedzisira yekupa tarisiro yekutarisa chitarisiko. Vatengi vanogona kuongorora kuti vanoratidza chokwadi uye vanoona yetsika yekutsvaira data.
Dynamic QR Codes
- yakadhindwa neco-ushamwari dhayi, QR codes inobatanidza kune chaiyo-nguva yekusimbisa portals. Brands anowana ruzivo rwekunzi munzvimbo yekutarisa, frequency, uye yekunyepedzera hotspots.
NFC uye RFID Solutions
-Kusunungura padhuze neyekukurukurirana
- radio-frequency kuzivikanwa (RFID) tambo dzakarukwa muLabel Evha zvigadzirwa kubva kufekitori kuti mutengesi.
Ai-anotyaira analytics
- Muchina wokudzidza algorithms.ongorora ongororo yekuongorora maitiro kufanotaura uye kurwisa yekunyepedzera mashandiro ekunyepedzera.
Eco-hushamwari mavara haangori chishandiso chekutevedzera - iwo anokwikwidza mukana. Funga izvi maitiro:
- 73% yevatengi vepasirese vanoda kubhadhara zvimwe zvekutsigira kurongedza (Nielsen).
- 88% yeGen zinga nekutsvagisa marongero emunharaunda ekutenga usati watenga (yekutanga nzwisiso).
Nyaya yekudzidza: inotungamira organic skincare brand
Mushure mekutora chirimwa-chakavakirwa anti-yekunyepedzera mavara:
- Yakawanikwa 28% Kutengesa kukura mumisika yeco-ruzivo.
- Yakaderedzwa kurongedza matsvina ne40% kuburikidza neyakagadzirirwa marongero mareja.
- Yakawana zvitupa kubva kumamiriro ekunze asina kwaakarerekera uye cradle kuti cradle, inowedzera kuvimbika.
Yakagadziriswa mhinduro dzezvikamu zvakasiyana:
Mishonga
- Biodegradable Tamper-inokuoneka Zvisikwa ne tembiricha-inotyisa inki kuti ive nechokwadi chekuchengetedza zvinodhaka.
- Blockchain-yakabatana QR kodhi inoratidza chinja chinopindirana uye misi yekupera.
Chikafu & chinwiwa
-Kunakidza kutsva kwezvinhu zvisimbiso zvine microbial sensors kuti uone kuparara.
- Labels yakanyudzwa nembeu yemusango, inokurudzira vatengi kuti vadyarire post-kushandiswa.
Zvinhu zvine hunyanzvi
- Hemp-based yakarukwa mavara ane rfied tambo dzekutsvaga kwekutsvaga.
- Zvitupa zveDhijitari zvechokwadi chakachengetwa pane yakachengetedzwa madhiri.
Electronics
- Dzokorora E-Pepa Labels inoratidza Dynamic Warranty Ruzivo.
- Kupokana-kwemahara mineral tracking kuburikidza neBlockchain Kubatanidzwa.
Mhedziso: Iyo ramangwana rekuvimba rakasvibira
Munyika pane vatengi vanoda kuzvidavirira, eco-ane hushamwari anti-converfeit labels inopfuura maitiro - izvo zvinodikanwa. Nekubatanidza zvisingaruki zvekuchengetedzeka nezvinhu zvepasi rose, mabhurawuti anogona kuchengetedza zvigadzirwa zvavo, kukurudzira kuvimbika, uye kukonzera hupfumi hwakatenderedzwa.
Tora Action Nhasi:
- Kutanga nehurongwa hwekutyaira hwekutengesa-yako-kutengesa chigadzirwa mutsara.
-Kuwirirana nevatengesi vakasimbiswa neGlobal Recincable Standard (GRS) kana Sango Strewship Council (FSC).
-Kutendeutsa zvese zvinongedzo kuita beacon yekuvimba uye kusimudzira.